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Thread: "Foto-pus"--sounds good, huh?

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    Default "Foto-pus"--sounds good, huh?

    Why, oh, why do not Japanese companies allow some native-speaker input before rushing ahead with their selection of names in Roman script? Now Olympus gives us FOTO PUS, a name (or disease?) that will no doubt come back to haunt them. I can hear the taunts already: "Yeah, take a picture with an Olympus camera and you get foto pus."

    (Pretty obviously [?], they were thinking of the "pus" of Olym-pus--hey, get it?, but they have no sense of what dividing the name does for English speakers)

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    Default Re: "Foto-pus"--sounds good, huh?

    Well, we've had Calpis as well, so Olympus is not so bad.

    Some Japanese marketing names have been brilliant however. Were you in Japan when Nissan introduced their small van, called "S-Cargo" - that looked exactly like a snail.?

    Cheers,

    Peter

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    Default Re: "Foto-pus"--sounds good, huh?

    Quote Originally Posted by Hokuto View Post
    Why, oh, why do not Japanese companies allow some native-speaker input before rushing ahead with their selection of names in Roman script?
    Oh, if I had 10 yen for every time I had that thought . . . .

    (Pretty obviously [?], they were thinking of the "pus" of Olym-pus--hey, get it?, but they have no sense of what dividing the name does for English speakers)
    They were probably also thinking of "photo pass" and thought it was spelled the same way. It wouldn't be the first time I've seen that kind of creative spelling.

    Well, nothing to worry about; they'll only be using the logo in Japan, right? Right?!?

    Some Japanese marketing names have been brilliant however. Were you in Japan when Nissan introduced their small van, called "S-Cargo" - that looked exactly like a snail.?
    Heh. That's pretty good.

    Julie

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    Default Re: "Foto-pus"--sounds good, huh?

    Quote Originally Posted by windsprite View Post
    Well, nothing to worry about; they'll only be using the logo in Japan, right? Right?!?
    I'm afraid to even guess.

    Quote Originally Posted by refiningman
    Calpis. . .Some Japanese marketing names have been brilliant however. Were you in Japan when Nissan introduced their small van, called "S-Cargo" - that looked exactly like a snail.?
    We got a lot of mileage out of [strikeout]cowpiss[/strikeout], er, Calpis, yes. Unfortunately I don't have a way of downloading it to my computer here at school, but I used my cell phone to take a picture of a girl on the train the other day, who was holding a bag with an "interesting" message. I'll send it later when I get home.

    And to regale yourself with even more inanities, you can always go to Engrish.com.

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    Default Re: "Foto-pus"--sounds good, huh?

    It's the same here in Taiwan.......ever hear of Acer's PDA? The "Hand Job"?

    Corey
    Taipei, Taiwan
    "If everything isn't black and white, I say, "Why the hell not?" - John Wayne

    http://wayangfotos.tumblr.com/

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    Default Re: "Foto-pus"--sounds good, huh?

    Quote Originally Posted by cantikfotos View Post
    It's the same here in Taiwan.......ever hear of Acer's PDA? The "Hand Job"?

    Corey
    Taipei, Taiwan
    Good thing it wasn't a fan.....
    I'm nobody's fool. I can do it all on my own.

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    Default Re: "Foto-pus"--sounds good, huh?

    I thought they were thinking of "octopus".

    /Jörgen
    Jörgen

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    Default Re: "Foto-pus"--sounds good, huh?

    Personally, I find Olympus' method of giving their products Western names E-Volting!

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    Default Re: "Foto-pus"--sounds good, huh?

    Maybe it's a typo.
    Supposed to be Foto-plus?

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    Default Re: "Foto-pus"--sounds good, huh?

    Quote Originally Posted by jonathans@usseafoods.net View Post
    Maybe it's a typo.
    Supposed to be Foto-plus?
    That's a good thought, but the Japanese script reads "fotopasu"; if they had meant "Foto-plus" it would read "fotopurasu."

    I was thinking it would be fun to start a letter-writing campaign. We could probably convince Oly Japan that it would be a brilliant idea to create a Hello Kitty knockoff mascot and call it "Foto-Pussy"!

    Julie

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